Insight Online Blog

Advice, how-tos, and insights to help you improve your online marketing skills.
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About Jody Lane

Help! I Got a Bad Review Online!

Date: 24 May 2019

Do I respond?

The short answer is yes.

With more and more people looking for new product and services online how you handle the good and the bad in the online arena is just as important (If not more) as how you handle it face to face.[…]

Did your Google Ads have a sudden drop in performance?

Date: 23 April 2019

Your campaign is tracking along merrily, then you go to check on it one day and performance has plummeted! WTF? Your heart sinks. Today was meant to be such a nice day.

I've had this happen to me a few times over the years so I can absolutely[…]

What is Google Ads?

Date: 18 March 2019

'I think we should do Google Ads''Whats Google Ads?''...'OK so it's not as bad these days as it was a few years back but, quite often, we do get asked by marketing managers to help them explain Google Ads to people that aren't familiar with the[…]

I've been Advised to Buy Links to "Help My SEO", Should I........

Date: 05 June 2018

Simple answer, no.

Don’t be duped by people claiming to get you thousands of links to improve your search engine ranking.

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