Insight Online Blog

Advice, how-tos, and insights to help you improve your online marketing skills.

Did your Google Ads have a sudden drop in performance?

SEM/Paid Search, Google Adwords, Google Ads

Your campaign is tracking along merrily, then you go to check on it one day and performance has plummeted! WTF? Your heart sinks. Today was meant to be such a nice day.

I've had this happen to me a few times over the years so I can absolutely relate to what you're going through. In this post, I'd like to give you a few ideas for where to start looking for answers and give you a few solutions

Picture of Jody Lane
By: Jody Lane |

Why The # 1 Ad Position Isn't The Best

SEM/Paid Search, Google Adwords, Google Ads

You walk into the office one morning, cup of coffee in hand, chatting with workmates and checking your emails. You see an email from your boss and it goes something like:

"I did a couple searches on the weekend and we aren't showing at number 1, I'm really disappointed by this as we're spending thousands of dollars..."

This is a common question that we get asked and if you're running Google

Picture of Kim Voon
By: Kim Voon |

Digital Marketing Tip #3 | Google Ads Re-marketing

SEM/Paid Search, Google Adwords, Google Ads

Are you advertising in a really competitive niche market? Here's Kim's Tip on how Google Ads re-marketing can be useful for you. For more on Google re-marketing, download our Digital Marketing eBook below!

 

 

 

Picture of Kim Voon
By: Kim Voon |
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